About Enriching Life
Enriching Life is not just our name, it’s what we do.
Enriching Life is a Liberty Life Affiliated Family Run Company. Established in 1996 by Des Yeats, it has grown to be one of Liberty’s leading franchises, rated as the number one Gold Franchise in the Country. We pride ourselves on employing only the highest calibre of individuals in the marketing of financial services, who meet the same passion, drive and determination that we follow. Our environment is stimulating, caring, positive and enriching. Our Purpose is to Enrich the Lives and Fulfil the Dreams of our Employees, our Consultants and our Clients.
We have teamed up with the charity organization “Reach for a Dream,” as we share the same purpose of ultimately fulfilling dreams. For every policy sold by Enriching Life, a rand amount is donated to Reach for a Dream to accomplish the dreams of young South African children.
Liberty has grown into an organisation with assets under management of R720 billion, insuring more than 6 million contracted lives. Liberty has a presence in 25 African countries, we have grown from being a South African life insurer to a Pan-African financial services company, offering asset management, investment, insurance and health products.
STANLIB manages and administers over R608 billion assets for over 500 000 retail and institutional clients and we have a presence in eight African countries. We have a proud heritage and more than a 1000 years collective experience in our investment teams.
We Create Wealth.
Our generation, and those before us, have taught us to work hard for our money. But there is a new generation emerging, a collective of qualified thought leaders who have been turning the philosophy around... and making their money work hard for them. The changed (and changing) world in which we currently live allows us to either be overcome with choice (and cover our money with the mattress) or choose to use the technology and evolved thinking at our disposal to behave and choose differently to the generations that fortified the systems.
Our team at Enriching Life has the opportunity, experience and collective strength to help you develop strategies and a financial portfolio to create wealth.
We Protect Wealth.
What if your day doesn’t go according to plan? It takes just one second, one unexpected event, to change your life in an instant. We can't protect ourselves or our loved ones against sudden disability or critical illness. Accidents can happen anywhere, any time - to anyone.
Promises are important and it is essential to keep them. Here, at Enriching Life we understand the value of keeping such important promises. If you could protect yourself and your family against the financial repercussions of these unsettling realities - would you?
Our team has the advice you need, to choose the products you need; to help you keep your promises.
MEET OUR TEAM
A RISING TIDE LIFTS ALL BOATS
HELP US RAISE 1 BILLION RAND IN LIFE COVER
FOR THE REACH FOR A DREAM FOUNDATION
Our purpose at Enriching Life is to enrich the lives and fulfil the dreams of our consultants, our employees and our clients. The synergy between us and The Reach for a Dream Foundation is so comparable that it made complete sense to team up with their organization.
Help us grow their vision of giving hope to children who are fighting life-threatening illnesses, through the fulfillment of their dreams, no matter how big or small.
Here at Enriching Life, we have just launched a new and exciting campaign of raising One Billion Rand in Life Cover for the Reach for a Dream Foundation. Our goal in reaching this target is to secure One Thousand Clients who will leave One Million Rand of Life Cover in their Estates to the Reach for a Dream group.
Leave more than just a legacy, leave a gift of love and hope to those that have none and make a difference in their lives and the lives of their families today.
Please call us at Enriching Life to hear more about this unique campaign.
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EXPRESSIONS OF LIFE & WORK
Before we can think of saving, spending and investing – we first need to make money. Almost everybody would accept more money if it were offered to them. But, as is often the case in life, we need to put something in to get something out. One of the most effective ways to boost professional … Read More
Here’s the thing about the lighthouse – it’s focus is always offshore. At the time of writing this article, the world is still flailing under the storm of the Coronavirus and the conditions have caused us all to rethink many of the foundations in our lives that we once thought secure. Just like the view … Read More
The practice of storytelling is ubiquitous among cultures all across the globe. Sometimes we seem to forget the power that a story can hold over people. We use stories to make sense of our world and to share that understanding with others. When it comes to something as important as finance it is important that … Read More
In light of the difficult times recently, Southern Africa has been awash in low interest rates. When South Africa significantly cut its base interest rate from an already-low 6.25% down to 4.25%, it officially became the lowest interest rate the country has ever had. In late 2019, the Bank of Namibia’s Monetary Policy Committee reduced … Read More
Most of us are chronic under-savers even in the best of times. Yet with the current economic environment, lots of previously hypothetical concepts like ‘what if I’m retrenched or have my salary cut?’ are far more concrete – and, unfortunately, more likely to happen. There’s never been a time when saving is more important, but … Read More
Debt statistics are growing – this is very likely in part to the fact that a vast majority of us today prefer credit cards over cash. The benefits of credit cards are obvious. They are more convenient and offer more security. Cold, hard cash, however, can be the best way to organize your spending. Here … Read More
Effectively managing your debt is one of the best and most proactive ways of ensuring a sustainable financial future. It is deeply gratifying knowing that you’re doing something right when you see your debt shrinking! The journey of exploring the best ways to manage your debt can improve your attitude and enthusiasm towards settling it. … Read More
Most Sub-Saharan African countries are chronic ‘dis-savers’. But, you don’t have to be. Before we look at the options, let’s take a snapshot of recent events. Last July, the South African Savings Institute gave the country a wakeup call when it said that the average household rate had fallen from 0.5% per month in 2018 … Read More
Your happiness is what
matters most to us.
I am not surprised to see the consistency and awards Enriching Life is receiving. They have 11+ CFP out of an adviser force of 35 and believe so much in CPD. Des Yeats & Craig Yeats bring strong leadership with the utmost ethics and conduct to the practice. They believe in quality advice and not product flogging and therefore enhance consistency of performance and sustainability. Des has guided me so much when I was a newbie and over the years and a man I respect and look up to and as recent as MDRT Hong Kong, I had the time to spend time with this industry Legend. Well done to Enriching Life for “Enriching” their advisors, clients and our beloved industry.Kobus Kleyn
There are many financial advisors out there. But who can you trust? Craig is part of Enriching Life, a Liberty Life franchise… it’s owned by his family and he’s a director. He’s not going anywhere and that for me was the most important! I can trust him with everything from investments to my retirement funding! PHEW what a relief to have that sorted!Jack Thonissen